Sunlight Media LLC, a Los Angeles-based web design and digital marketing agency operating since 2011, has announced the launch of specialized dental marketing services tailored for practices across Los Angeles County. This new service line applies the agency's extensive healthcare web development experience to the unique needs of dental practices, offering a comprehensive suite of solutions including website design and development, local SEO, Google Business Profile management, paid search, and website accessibility compliance.
The agency's background includes building and maintaining websites for a variety of healthcare organizations, such as medical device suppliers, behavioral health providers, healthcare nonprofits, and academic medical institutions like USC and UCLA. This experience informs their approach to dental practices, which face similar challenges regarding patient privacy, accessible patient-facing documents, and local search visibility.
“Dental practices compete in one of the most local markets there is,” said Angelo Frisina, founder and CEO of Sunlight Media. “A patient searching for a dentist is almost always searching within a few miles of where they live or work. That makes local search visibility and a fast, accessible website far more valuable to a practice than a broad national marketing strategy.”
Frisina also emphasized the often-overlooked aspect of website accessibility. “Practices publish patient forms, privacy notices, and post-operative instructions as PDFs, and those documents are frequently unreadable to patients using assistive technology. It is a straightforward thing to check and fix, and most practices have never looked.”
Sunlight Media's dental marketing services include custom website design and development on WordPress, local SEO and Google Business Profile optimization, Google Ads and paid search campaign management, WCAG 2.1 AA accessibility review and remediation, and content development for practice websites. These services are designed to help dental practices attract more local patients and ensure their online presence is inclusive and effective.
The agency operates from two Los Angeles offices, in the Downtown Arts District and Santa Monica, and serves practices throughout the greater Los Angeles area. For more information, practices can explore the dental marketing services page on the Sunlight Media website.
