Newsworthy.ai today announced the launch of its next-generation news marketing platform, designed to help organizations thrive in both search and AI discovery. The platform introduces AI-powered press release creation, team collaboration tools, and an agent-to-agent AI protocol that makes press releases directly discoverable by AI systems.
The most transformative addition is the AI-powered authoring suite, which can generate complete press release drafts from a pasted URL or raw notes in seconds. The system analyzes every release across three proprietary dimensions: SEO optimization, AI training value, and AI grounding quality, each scored on a 1-to-10 scale. Writers receive actionable headline alternatives, brandable chunk analysis, copy improvement suggestions, and automated FAQ generation for structured data SEO. Users can also import content directly from Word documents or Google Docs URLs, reducing the submission process from hours to minutes.
The press release creation experience has been rebuilt as a guided multi-step wizard with a live side-by-side preview panel that adapts to desktop, tablet, and mobile viewports. The workflow guides users through writing, image management with drag-and-drop reordering and integrated Unsplash search, social banner design with text overlay editing, AI-generated FAQ sections, advocacy sharing, and distribution selection.
Brand profiles have been expanded into organizational hubs with team collaboration features, including role-based access controls, email invitations, shared image and banner libraries, media contact directories, and integrations with Google My Business and social platforms. Users can manage multiple brands from a single account with credits allocated per brand. Founder David McInnis noted, "This is a capability I've wanted since my PRWeb days. Giving users the ability to add team members and client access accounts isn't just a nice-to-have—it's essential."
A new community section creates a hub for PR and marketing professionals to connect, collaborate, and grow, featuring discussion boards with rich text posts, image attachments, threaded comments, user follows, and direct messaging with read receipts.
Newsworthy.ai also introduces a Google A2A-compatible agent API, allowing press releases to be directly discoverable and usable by AI agents and LLM-powered systems. This protocol ensures news content is structured, accessible, and continuously available to AI systems, enabling it to be surfaced in AI-generated answers and summaries.
The upgraded platform is live now at app.newsworthyai.com. New users can create a free account to explore the platform's capabilities. Newsworthy.ai is an AI-driven newswire and PR platform founded by PRWeb pioneer David McInnis, focusing on AI Optimization (AIO) and Generative Engine Optimization (GEO). Combined with its amplification service Newsramp.com, the platform aims to deliver cost-effective marketing channels with sustained brand visibility.
