The manufactured housing industry, America's largest source of unsubsidized affordable housing, ships roughly 100,000 new homes annually at an average price of about $115,600—less than one-third the cost of a comparable site-built house. With national occupancy near 95 percent, manufactured housing is a critical tool for closing the affordability gap. Yet for the families it serves, often first-time buyers, the industry remains remarkably difficult to navigate. Questions about titles, financing, transportation, insurance, and communities are answered by dozens of disconnected businesses that buyers struggle to find, because no single place connects them.
Enter MHarketplace (mharketplace.com), a new online platform launched today with a nationwide directory of manufactured home communities and a growing network of service professionals—from transport and installation to title, financing, and insurance. Rolling out state by state and scaling nationally, MHarketplace is built on a simple belief: homeowners deserve a better starting point, and when homeowners succeed, every business serving them succeeds.
“The problem was never a lack of good people,” said Jacob Campbell, founder of MHarketplace. “I’ve sat in homeowners’ living rooms and worked alongside manufacturers, retailers, lenders, transporters, and community owners. The expertise exists everywhere in this industry. What’s been missing is the connection—homeowners simply don’t know these businesses exist. MHarketplace makes the ecosystem visible.”
MHarketplace offers a community directory with searchable profiles of mobile home parks and manufactured housing communities across the country, organized by state and city. It also features a trusted services network, making transporters, installers, contractors, title professionals, insurers, and lenders discoverable where buyers actually need them—locally. The platform provides buyer and homeowner education with plain-language guidance on titling, financing, transport, insurance, and community living, as well as listings and connections for buying, selling, and renting manufactured homes.
Positioned to complete the market, not divide it, MHarketplace complements established listings marketplaces by addressing everything that surrounds the transaction—the education before it and the services around and after it. The platform exists to make the industry’s thousands of businesses, many family-owned and decades old, visible to homeowners who need them.
“Visibility isn’t marketing—it’s opportunity,” said Campbell. “Great businesses deserve to be found, and homeowners deserve to find them. Manufactured homes have improved dramatically; public perception hasn’t kept pace. Every confident, well-informed homeowner helps close that gap, and that strengthens the entire industry.”
The platform is live now at mharketplace.com, launching state by state with national coverage of community directories. Businesses can claim and enhance their listings at launch; homeowners and buyers can browse communities, services, and educational resources free of charge.
