Search behavior has changed more in the last eighteen months than in the previous decade, with a growing number of queries now ending in AI-generated summaries rather than clicks. In response, MysticDigi Pvt. Ltd., a Delhi-based digital marketing and SEO company, has launched a dedicated AI SEO practice to help businesses appear in Google AI Overviews and generative AI search results, in addition to maintaining their classic search rankings.
The new service, announced today, is designed to address the reality that buyers increasingly start research in conversational AI tools instead of a traditional search box. Businesses that are invisible to these systems risk losing demand before a competitor's blue link ever appears. MysticDigi's offering aims to close that gap by optimizing for both traditional search and AI-driven discovery.
According to Anubhav Garg, Founder of MysticDigi, ranking on page one is no longer sufficient. "Your customer may never scroll to your listing if the AI answer above it recommends someone else," he said. "Our SEO experts now optimize for both realities at once - the traditional Google result that still drives revenue, and the AI-generated answer that increasingly decides who gets considered in the first place."
The new practice combines conventional search engine optimization with generative engine optimization (GEO) into a single roadmap. Key components include restructuring page content into clear, question-led formats that large language models can cite; building consistent entity signals and citations to establish brand authority; implementing advanced schema markup; creating interlinked content ecosystems for topical depth; ensuring technical SEO readiness for AI crawlers; and tracking visibility across AI-generated answers.
MysticDigi's AI SEO services are available immediately to businesses in India, Singapore, the UAE, the United Kingdom, and the United States. The company operates from its Delhi headquarters with a presence in San Francisco, serving clients in e-commerce, healthcare, education, real estate, manufacturing, professional services, and B2B technology.
Engagements begin with a complimentary AI visibility audit, offered through the end of the quarter. The audit benchmarks a brand's current presence in generative answers, identifies competitors being cited instead, and delivers a prioritized action plan. "Every business we speak to has the same question right now - how do we show up when AI answers for us?" Garg added. "The honest answer is that it takes disciplined fundamentals plus a new layer of work most agencies haven't built yet. That's exactly what our team has spent the past year developing."
