LV Luxury has announced the opening of a new Hublot Boutique at The Palazzo, part of The Venetian Resort Las Vegas. The boutique, located between The Palazzo registration area and the casino floor, provides collectors and visitors with a dedicated space to discover Hublot's innovative timepieces. The opening signals a deepening partnership between the Swiss watchmaker and LV Luxury, a family-owned luxury retailer with longstanding roots in Las Vegas.
The new boutique is designed to embody Hublot's bold and contemporary identity, reflecting the brand's pioneering approach to materials, design, and craftsmanship. Guests can explore a curated selection of Hublot timepieces while receiving the highly personalized service for which LV Luxury is known. The space brings together Hublot's unconventional spirit and LV Luxury's commitment to creating exceptional experiences for collectors from Las Vegas and around the world.
"We are honored to welcome Hublot to the LV Luxury family and to introduce this exceptional boutique at The Palazzo," said Ezra Bekhor, CEO of LV Luxury. "Hublot's passion for innovation and its ability to challenge traditional ideas of watchmaking make the brand an exciting addition to our portfolio. We look forward to sharing its extraordinary timepieces and compelling story with our clients."
Alan Bekhor, President and COO of LV Luxury, added, "The Palazzo provides an ideal setting for Hublot—a global destination where bold design, luxury and hospitality come together. This boutique represents our shared commitment to providing an elevated and highly personalized experience for every guest who walks through its doors."
The opening is significant for several reasons. It reinforces Las Vegas as a premier destination for luxury watch retail, particularly on the Strip, where high-net-worth tourists and collectors converge. For Hublot, the boutique offers a direct presence in a market that attracts an international clientele, aligning with the brand's global expansion strategy. For LV Luxury, adding Hublot to its portfolio diversifies its offerings and strengthens its position as a leading retailer of distinguished watchmaking maisons. The partnership also highlights the growing importance of experiential retail in the luxury sector, where dedicated boutiques provide immersive brand encounters rather than mere transactions.
The Hublot Boutique at The Palazzo is now open. Clients, collectors, and watch enthusiasts are invited to save the date for the boutique's official grand opening celebration on October 16, 2026. Additional event and attendance details will be announced separately. Those interested in learning more about LV Luxury can visit LV Luxury, and for more information about Hublot, visit Hublot.
LV Luxury is a family-owned luxury timepiece retailer with deep roots in Las Vegas and a longstanding commitment to exceptional service, enduring relationships, and the world's most distinguished watchmaking maisons. Led by Ezra and Alan Bekhor, the company offers thoughtfully curated collections and personalized experiences for local and visiting collectors across its portfolio of boutiques on the Las Vegas Strip. Hublot, born from founder Carlo Crocco's vision to create his own watch in the 1970s, was established in 1980 and quickly became renowned for introducing the first natural rubber strap in luxury watchmaking. Since then, the Swiss watchmaker has continued to pioneer unexpected combinations of materials and techniques through its signature philosophy, "The Art of Fusion," uniting traditional craftsmanship with modern innovation.
