HITN Media’s preschool streaming platform Edye and wellness brand Vida y Salud are presenting a Spanish-language townhall, Los niños y el tiempo en pantalla (Children and Screen Time), to address one of the most pressing challenges of modern parenting: the relationship between preschoolers and electronic devices. The program, hosted by journalist Nathalia Ortiz, will air on Sunday, September 13 at 8:00pm EDT/PDT on HITN TV and will be available for free on HITNGO so families can watch it whenever they need to.
The townhall features a timely conversation with two specialists—Dr. Nidsy Mejía Roque, a developmental and behavioral pediatrician and member of the American Board of Pediatrics, and Dr. Fernanda Lucchese-Lobato, a pediatric neuropsychologist—discussing expert testimonials and revealing in-person surveys. The program brings together insights from Dr. Thresia Gambon, spokesperson for the American Academy of Pediatrics (AAP); Matías Dodel, PhD, professor in the Department of Social Sciences at the Catholic University of Uruguay; and Lina Acosta Sandaal, a development expert, psychotherapist, founder of Stop Parenting Alone, and director at KLA Academy in Miami. The surveys were conducted on the ground by parenting blogger Mariela Irala.
“This issue is urgent and highly relevant to our Latino audiences: the trends we see in the United States often set the tone globally, and parents need to be empowered with clear, evidence-based information that is guilt free,” said Guillermo Sierra, EVP and Head at HITN Media. “Both Vida y Salud and Edye follow the American Academy of Pediatrics recommendations and continuously work alongside parents and caregivers to promote a healthy relationship with technology that prioritizes guidance, context, and content quality—without turning screens into a constant source of conflict.”
Los niños y el tiempo en pantalla offers constructive answers and avoids singling out parents while posing key questions: Is it just about screen time, or does content matter too? How do viewing habits and whether children are alone or accompanied shape their experience? What activities and relationships get displaced? When should adults step in, and how can limits be set without turning technology into a constant source of conflict? At the heart of the discussion are the American Academy of Pediatrics digital media guidelines, which invite reflection on the quality and context of the digital experience, rather than focusing solely on the number of minutes.
The program empowers families to make informed decisions. The idea is clear: it’s not about being perfect parents, but about being present, staying informed, supporting children, and building a healthier relationship with technology—for both children and adults. This is the first of many initiatives that HITN will roll out on this important topic. “We want to lead the movement, initiate a critically important conversation, and empower parents to manage this challenge for the benefit of their children,” added Sierra.
HITN Media and its brands Vida y Salud and Edye join forces to provide Spanish-speaking families with trusted content on health, wellness, and child development. Vida y Salud, through VidaySalud.com and as a programming block on HITN TV, offers articles, videos, medical resources, and segments that promote healthy habits and informed decisions. Edye, a Spanish-language preschool content platform, supports this mission with practical resources, quality entertainment, and evidence-based guidance that helps child development and encourages a healthier relationship with technology.
