Genesis of Schererville Opens New Luxury Showroom as J.D. Power Ranks Brand Second in Initial Quality

Genesis of Schererville's new 25,000-square-foot showroom and the brand's second-place J.D. Power Initial Quality ranking underscore the automaker's rapid ascent in the luxury segment, emphasizing premium design and ownership experience.

SA Metrowire Staff
Business
Genesis of Schererville Opens New Luxury Showroom as J.D. Power Ranks Brand Second in Initial Quality

Genesis of Schererville has opened a new, nearly 25,000-square-foot showroom at 5800 W Lincoln Hwy in Schererville, Indiana, marking a significant investment in the luxury brand's retail presence. The facility, which replaces the previous Genesis of Merrillville location, consolidates all sales, service, and parts operations under one roof and reflects the brand's commitment to modern luxury and customer-centric hospitality.

The showroom's design embodies the Genesis philosophy, featuring expansive natural light, a dedicated interior Zen garden, and a hospitality-focused environment rooted in the Korean principle of 'son-nim' – treating every visitor as an honored guest. The dealership includes 12 service bays staffed by Genesis-certified technicians, with a glass wall allowing customers to observe their vehicles being serviced. Additionally, four Level 3 DC fast chargers are available around the clock, catering to owners of Genesis's growing lineup of electric vehicles.

The opening comes on the heels of J.D. Power's latest Initial Quality Study, which ranked Genesis second in the industry, behind only Porsche. This recognition highlights the brand's rapid rise in the luxury automotive sector, known for its combination of craftsmanship, advanced technology, and value. Kelly Webb Roberts, president of Genesis of Schererville, emphasized the significance of the new facility: "We wanted to create a dealership that truly reflects what Genesis has become. This project has been years in the making, and it's the most premium facility our family has ever built in our more than 50 years of serving Northwest Indiana."

Genesis vehicles are equipped with premium features such as available Nappa leather seating, premium audio systems, expansive OLED displays, panoramic glass roofs, fingerprint authentication, Remote Smart Parking Assist, massage-equipped driver's seats, and advanced driver-assistance technologies. Beyond the vehicles themselves, ownership includes 'The Genesis Experience,' which provides complimentary scheduled maintenance for three years or 36,000 miles and the Genesis Service Valet. Through this service, Genesis of Schererville retrieves a customer's vehicle from their home or workplace, provides a Genesis loaner if needed, and returns the vehicle after service.

First owners of 2023 and newer Genesis models also receive complimentary Genesis Connected Services, including Enhanced Roadside Assistance, Remote Start with Climate Control, Stolen Vehicle Recovery, and other connected features. Warranty coverage spans five years or 60,000 miles for the new vehicle and 10 years or 100,000 miles for powertrain components, among the longest coverage terms in the luxury segment.

The dealership carries the full Genesis lineup, including the G70, G80, and G90 sedans; GV70, GV80, and GV80 Coupe SUVs; and GV60, Electrified GV70, and Electrified G80, as well as Genesis Certified Pre-Owned vehicles. Upcoming models include the GV90, GV80 Hybrid, GV70 Hybrid, and GV70 EREV. Brian Webb, vice president of Genesis of Schererville, noted, "Genesis has quickly established itself as one of the highest-quality luxury automotive brands. J.D. Power recently ranked Genesis second in the industry for Initial Quality, behind only Porsche. The craftsmanship, technology, effortless ownership experience and value continue to exceed expectations."

Existing service records, warranty information, and scheduled appointments have been transferred to the new location, which continues to operate under the same phone number. Sales hours are Monday through Friday from 9 a.m. to 7 p.m. and Saturday from 9 a.m. to 5 p.m., while Service and Parts hours are Monday through Friday from 8 a.m. to 4:30 p.m. For more information, visit genesisofschererville.com or call (219) 352-0001.

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