Tucson, AZ – The veteran-owned roofing company that has served Tucson families for years has officially changed its name to DSR Roofing. The rebranding, announced June 13, 2026, comes as the company streamlines its identity without altering its operations, leadership, or standards.
Owner Bill Kimbley, a U.S. Air Force veteran with more than 20 years of service, stated that the name change was about simplifying the company's identity. “We simplified the name to better reflect who we've become,” Kimbley said. “But the heart of it doesn't change. Tucson is home. These are our neighbors.”
The company, which has completed over 2,500 roofs in Southern Arizona, emphasizes a mission to protect homeowners from unethical contractors by providing what it calls “legendary roofing experiences.” This approach has built lasting relationships with clients, many of whom have become friends over the years. Kimbley noted that the company's five core values—Results, Accountability, Integrity, Serving others, and Excellence—remain unchanged and guide every job.
DSR Roofing continues to offer a full range of services, including tile, shingle, and flat roof repair and replacement, roof coatings, skylight work, emergency repairs, and inspections. The company holds an BBB A+ rating and certifications from Tamko Pro Gold, TRC Master Applicator, and the Tile Roofing Industry Alliance, along with Arizona ROC licensing.
Kimbley, who started the company with his son after two tours in Afghanistan, emphasized that the rebrand does not signal any change in the company's commitment to ethical practices or community service. DSR Roofing actively gives back through donations to local nonprofits, a donated roof via Military Makeover with Montel, and discounts for veterans, senior citizens, and first responders.
“I can go home at night and know that I did the very best I could for those who put their trust in me,” Kimbley said. “Our name has changed, but our mission hasn't.” The company remains dedicated to serving Tucson and Southern Arizona, treating every roof as if it belongs to a neighbor.
For more information, visit dsrroofcoatingtucson.com or call 520-444-5218.
