Accurate Franchising™, a leading franchise development consulting firm, hosted its annual Franchise Forward Conference June 24–26 in West Palm Beach, Florida. The event gathered more than 20 franchisor clients for three days focused on education, collaboration, and strategic planning, aiming to help franchisors advance their businesses with clarity and momentum.
The conference agenda covered key strategies for long-term franchise success, including franchise sales, scalable operations, marketing, leadership, franchise resales, and tools shaping the future of franchising. Attendees heard from experienced franchise executives and industry experts who shared practical insights and proven best practices.
Speakers included Ray Titus, Chairman and CEO of United Franchise Group, who discussed building a franchisor legacy; Austin Titus, President of Accurate Franchising, who presented the vision for growth and the state of franchising; Michael White, Chief Development Officer at United Franchise Group, who focused on franchise sales; Brady Lee, Chief Operating Officer, on franchise resales; Christina Parsons, Chief Marketing Officer, on digital marketing; and Jim Butler, Vice President of International Development, on international expansion.
"Our clients stepped away from their day-to-day operations to spend three days at our headquarters immersed in the strategies, insights, and best practices that drive franchise success," said Austin Titus. "Hearing directly from experienced franchise leaders and industry experts provided attendees with actionable ideas they can implement both immediately and in the long term, while reinforcing the ongoing support and resources they receive as Accurate Franchising clients."
The conference also featured interactive roundtable discussions, networking opportunities, and a vendor tradeshow, allowing franchisors to apply strategies within their own organizations. As part of the United Franchise Group (UFG) family, Accurate Franchising clients benefit from over four decades of industry experience.
Accurate Franchising is a leading franchise development consulting firm that helps entrepreneurs grow their businesses by becoming franchisors. The firm has supported over 800 brands in their franchise development journey. For more information, visit www.AccurateFranchising.com.
